오라운드aroundon, a taste curation print-on-demand (POD) commerce platform where anyone can sell their own goods, announced on the 25th that it signed a business agreement (MOU) with creative company Art Firm Company.
At the agreement ceremony held at Wibling (FKI Hall) last April, Ofround CEO Kim Sung-kyung and Art Firm Company CEO Kim Hyeong-seok participated. Through this mutual business agreement, the two companies plan to release the artwork of Art Firm Company’s famous art and illustrator artists as various goods, providing opportunities for consumers to more familiarly encounter the artists’ works in their daily lives.
Art Firm Company, founded by Kim Hyeong-seok, Korea’s representative composer and producer, is a creative company that invests, produces, and supports various cultural contents, including art exhibitions and festivals, collaborations, and copyright protection and management of pop art and fine art artists.
Taking advantage of the business agreement with O’Round, a variety of goods created with their artwork by the hottest artists, including pop artist Charles Jang of Art Firm Company, Le Makim, Bae Soo-young, and Ojo, will be sequentially released on the O’Round platform. am. In addition, we plan to produce interviews and content for artists who open the ground at Oround and publish a magazine as well. News about new goods from Art Firm Company artists can be found through Ourround SNS.
An official from Ohround said, “We expect that this MOU with Art Firm Company will be a meaningful opportunity to introduce hip artists’ artwork goods to consumers in a familiar way,” adding, “We will continue to pursue various collaborations that will lead to the popularization of art.” “Through this project, we will grow into Korea’s leading taste curation POD commerce platform.”
Meanwhile, as ‘self-branding’, which increases value by branding yourself, has become popular, Ourround has emerged as the hottest platform for the MZ generation, allowing anyone with unique artwork such as photos and designs to easily create their own products and brands. It is a POD commerce platform that analyzes and recommends AI based on consumer tastes.
Anyone without restrictions, including creators, artists, designers, writers, YouTubers, as well as individuals and brands, can create and sell products with their own unique characteristics and even make money on Oround. We also provide a one-stop fulfillment (integrated logistics) service that handles ordering, product production, packaging, and delivery all at once.
