이마트 재고확인The product search service is a function that enhances the convenience of offline shopping by providing information such as operation status, stock quantity, price, and events of products sold at E-Mart stores through the E-Mart app. It is to strengthen shopping competitiveness by applying the product search system implemented in e-commerce to offline shopping.
Through customer VOC analysis, E-Mart identified that there is a demand for customers to know whether the product they want to purchase is in operation and the price before visiting the store, and started to improve shopping convenience.
Inventory information of the ‘product search service’ can be checked when setting up a regular store after logging in to the E-Mart app, and is provided from 8:00 am to 11:00 pm. In the case of some fresh foods sold by weight in units of 100g, inventory information is not displayed due to their characteristics.
In addition, you can see whether E-Mart stores near your regular stores have stock, and you can also check the satisfaction level and reviews of other customers who have purchased the product through product search. Emart plans to further advance its functions by focusing on customer convenience.
Ryu Ye-na, E-Mart Mobile Service Planning Chapter Lead, said, “With the ‘product search service’, it is expected that shopping convenience will further increase as products sold offline can be searched just like online shopping.” We will introduce the E-mart app service,” he said.
Reporter Junho Park junho@etnews.com
Revisiting Innovation Tour 2023
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